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Tuesday, 21 June 2011

How much is a Facebook Page “Like” worth?

Like most Recruitment Agencies that are involved in Social Media, I run various Facebook Fan Pages.
Once the idea for the Page was created I set it out and included all the details about the business, location, opening hours etc

I linked my Twitter feeds into the Page, added a cool “Welcome” tab (see my previous post on Welcome tabs), then I invited all my friends to “like” my Page. I do run a number of Pages and you can only ask your friends so much.

So how to attract more “Likes”?

I tried two options at the same time to compare.

1. Facebook adverts.
I put in the measly sum of £32.00 to get the ball rolling, the design an Ad feature was very easy, giving me the ability to use a picture and wording, also (which I thought was good) I could identify my target counties to advertise into.
The Advert has now lasted 3 weeks and I have gained 37 “Likes” and 37 "Click Thru’s”
Cost of Facebook Adverts “Likes” has been 0.86p

A friend of mine put me onto to this site.
You register through Facebook login and let them know the Pages that you want to advertise. (You must be the Administrator for the Pages you want to gain likes for)

You are shown a long list of other Pages to like.
I started to like things like a fast food company in Singapore and a dental practice in North Carolina, I just liked and liked and liked other Pages!
For each Page that you like, you receive 1 credit. You are allowed to like a maximum of 25 Pages per day, therefore you gain 25 credits.

In turn, when someone else registers on the site, your Pages show up and they click on the like feature until your credits run out.

Quite a nifty site and it certainly "does what it says it'll do". I have secured 3 vanity URLs and have had a total of 164 new likes from this exercise.

However, I am not sure about the “quality” of the likes. From my own point of view, I have hidden a lot of Pages that I have liked, therefore this site should be used purely to gain your 25 likes to secure your vanity URL only. IMHO.

Cost of  “Likes” has been £0.00

If I then were to add the two exercises together
Total likes = 201, total cost £32.00 = 0.16p

And now it’s all about engagement!

Tuesday, 7 June 2011

4 things you probably never knew your mobile phone could do!


The Emergency Number worldwide for all Mobile Phones is 112. If you find yourself out of  the coverage area of your mobile network and there is an emergency, dial 112 and your mobile will search any existing network in your area to establish the emergency number for you, and interestingly this number 112 can be dialled even if the keypad is locked. This works on all phones worldwide and is free. It is the equivalent of 000.

Have you  locked your keys in the car?

Does  your car have remote keyless entry? This may come in handy someday. Good reason to own a cell phone:
If you lock your keys in the car and the spare keys are at home, call someone at  home on their mobile phone from your cell phone.

Hold  your cell phone about a foot from your car door and have the person at your  home press the unlock button, holding it near the mobile phone on their end.
Your car will unlock. Saves someone from having to drive your keys to you. Distance is no object. You could be thousands of miles away, and if you can reach someone who has the other 'remote' for your car, you can unlock the doors (or the trunk).
Editor's  Note: I didn’t believe this when I heard about it! I rang my daughter in Sydney from Perth when we went on holiday.  She had the spare car key.  We tried it out and it unlocked our car over a mobile phone!'

Hidden Battery Power

To activate, press the keys *3370# (remember the asterisk).  Do this when the phone is almost dead.
Your mobile will restart in a special way with this new reserve and the instrument will show a 50% increase in battery life. This reserve will get re charged when you charge your mobile next time.
This secret is in the fine print in most phone manuals.  Most people however skip this information without realising.

How to disable a STOLEN mobile phone?

To check your Mobile phone's serial number, key in the following digits on your  phone: * # 0 6 # Ensure you put an asterisk BEFORE the #06# sequence.

A  15 digit code will appear on the screen. This number is unique to your handset. Write it down and keep it somewhere safe. If your phone ever get stolen, you can phone your service provider and give them this code. They will then be able to block your handset so even if the thief changes the SIM card, your phone will be totally useless.
You probably won't get your phone back, but at  least you know that whoever stole it can't use/sell it either. If everybody done this, there would be no point in people stealing mobile phones.
This secret is also in the fine print of most mobile phone manuals.  It was created for the very purpose of trying to prevent phones from being stolen.

Also -ATM   PIN Number Reversal - Good to Know  !!

If you should ever be forced by a robber to withdraw money from an ATM machine, you  can notify the police by entering your PIN # in reverse. For example, if your  pin number is 1234, then you would put in 4321. The ATM system recognizes  that your PIN number is backwards from the ATM card you placed in the  machine. The machine will still give you the money you requested, but unknown  to the robber, the police will be immediately dispatched to the location.
All ATM’s carry this emergency sequencer by law.

This information was recently broadcast on by Crime Stoppers however it is seldom used because people just don't know about it.

Please pass this along to everyone.